Yesterday I started getting Google alerts from newspapers all over the world touting an amazing new development in on-line title insurance. Someone was giving real time quotes and taking orders on-line. Holy Moly.
Oh ma gad!!…and I thought what the heh???
I’ve been doing this on-line stuff for a long time and so have lots of my competitors, so wazzup?
All I can think is that this company had the great idea of sending a global press release and all the media - not knowing a thing about title insurance - though it was a great story.
Huh. How about that? Go figure.
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{ 4 comments… read them below or add one }
Diane, did the online title quotes connect you to someone named Gurmeet in a call center in India?
If not…..coming soon!
Ha Ha - very funny, Paul.
I’m giving my staff lessons in foreign dialects so we fit into the new globalized title world. We don’t want to be the odd man out.
Hey Diane,
I know who you are talking about. LOL. You are right, it is simply a press release to try and reach more potential customers. Oh, and thanks for writing at another blog. Like I don’t have enough to try and follow as it is.
Mark, you devil, LOL. Wish I’d have thought of it.
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