The following is a ghost review. This review’s ghost writer is Dan Williams, Marketing Manager of Holonyx, Inc.
Studies of the mortgage industry show that word-of-mouth referrals generate as much as 250% more business than all other sources combined. HeyJoJo.com delivers a targeted contact management solution designed specifically for mortgage professionals that allows them to build future business from past clients and referral partners. In addition, HeyJoJo.com is now offering the only social network dedicated to mortgage professionals.
HeyJoJo.com’s features focus on three key areas:
Contact management – Contacts in HeyJoJo.com are of two types – clients (past, current, and prospects) and referral partners, such as builders or realtors. Extensive data can be kept on contacts beyond address, phone numbers, etc. – multiple loan information is kept on client contacts which allows the mortgage professional to quickly pull up the type of business they have done in the past on this client, and to be able to run reports on loans. Another valuable feature is to be able to see the referrals a client or referral partner has generated to identify who is creating the most business for you.
Event reminders – Reminders allow the mortgage professional to stay connected with past clients through reminders such as anniversaries or birthdays, and also to manage their daily business. Reminders can be created through a simple form and set for one-time or recurring, and can be sent to an email address for daily reminders. A management panel allows viewing of current and upcoming events. Standard events such as birthdays and anniversaries are available, or customized events can be created.
Reporting – The reporting features center around identifying loan volume, either associated with clients and referral partners, or by type of loan and/or loan rates. An example would be a report showing all loans between 4% and 8% for Q2 2008. Another report shows loan volume generated by referral partners. The reporting is a solid feature to identify past business and look for future business opportunities.
The reporting features of HeyJoJo.com really allow mortgage professionals to utilize their customer base to create new business. When rates dropped 1% for one week, Scott Peterson, the founder of HeyJoJo.com, ran a rate report, identified 16 past customers who could benefit by refinancing, and locked them into new loans. He earned commission income of $45,000 on $5,000,000 in new refinance volume.
While not new on the scene, HeyJoJo.com has recently relaunched with an all new user-friendly interface, expanded contact and loan tracking capabilities, and improved reporting.
As an online application, HeyJoJo.com delivers several key benefits:
- mortgage professionals can take their hard-earned contacts with them if they change jobs
- never any software installations or upgrades
- access to their contacts from any Internet-enabled PC
Support for Fannie Mae 3.2 allows users to directly import contact data from their origination systems.
Also new with HeyJoJo.com is the first social network dedicated to mortgage professionals, with all the standard features that make them popular today, including forums, blogs and user profiles. The network is open to all mortgage professionals and allows them to network, share ideas, and build their business through the strength of the mortgage professional community.
Pricing for HeyJoJo.com is $29.95 per month and a 30 day free trial is available.
For more information, go to www.HeyJoJo.com
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Mortgage Professionals are flocking to contact management and marketing automation systems now to re-approach previous clients. The current market makes organization through an automated database of clients and prospects essential.
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