by Lisa Schreiber on March 21, 2008
I’ve been seeing so much more conversation and communication about getting ourselves back on track in our industry. Many of you have kept us focused on what we need to do to survive, educate and be the successful people we always have been. I just wanted to wish everyone a peaceful weekend with those you care for. Look forward to continuing to hear from all of you on things we need to be aware of to take us to the next level!
Mortgage Industry Professionals. Like what you see?
SUBSCRIBE for free by RSS or email, and never miss a post!
by Todd Carpenter on March 21, 2008
by Mike Mueller on March 20, 2008
Make that 2 Hours and 7 minutes to be exact.
On Tuesday, the Feds announced they were dropping by 75 basis points. I watched it live on CNBC at 11:15 pacific time.
At 11:18 (just minutes later) the Feds sent me an email giving me a link to their FOMC Statement.
A full 2 hours and 7 minutes later I get an email that was obviously written ahead of time expecting a full 1% rate cut. Being prepared is great. I’m all for it. Just make sure you are also prepared to adapt quickly should you be wrong.

Making a mistake is ok. We all make mistakes. Sending another incorrect email out 3 Hours and 16 minutes later? Gus, you still haven’t heard the news?
Gus, must be some kind of knucklehead. Actually I know exactly what kind of knucklehead Gus is. He’s a spammer.
Better than that - Gus wants me to send him money. You see, Gus is into email marketing.

And yes, the email at the bottom was different than the above. Just more professionalism at work. He sent the spam from an offshoot of BNI, networkingnow.com. I like the idea of BNI - can’t say I like the idea of being spammed.
Gus, let me ask you one simple question.
If you can’t handle your own simple email spam - how are you going to handle mine?

PS: Gus, you are right. I guess Email marketing works. I read yours (twice) didn’t I?
by Trace Richardson on March 14, 2008
Silly Friday Post - I was recently sent an email warning me that a very bad video from my past had shown up on the internet. As I read the email, I felt a kick of adrenaline as I pondered the consequences and embarrassment that were to sure to follow. Who would see the video? Who has ALREADY seen the video? More importantly, what if I have children someday and they see the video? How will I explain this to little Trace Jr.?
I have a confession to make. I used to play guitar in a vintage surf band called The Markdowns ten years ago. I played a shiny ‘64 Gretsch Chet Atkins through a Fender Blonde Bassman amplifier (I still have the guitar) and we wore gold sequin jackets and featured a go go dancer on stage. The embarrasment arises from the fact that in the afforementioned videos, I play a lot of notes, and unfortunately most of them are the wrong notes. This puts me in a difficult situation as I continue my life from day to day. When somebody asks my “Why?”, what do I say? How does one answer that question? Is there really an answer? I may never know the answer, all I can do is continue to live my life, day to day. To try to move on with my life, I present to you the evidence below.


Other remnants from my past:
Sukiyaki
Surfing Elephant? - Pretty sure this is NOT the name of this song.
Author: Trace Richardson provides No Closing Cost Refinance Rates and helps loan officers with mortgage marketing.
by Mike Mueller on March 14, 2008
This is my Funny Friday Post.
I believe the Feds just sent me an email with the longest subject line ever.
Subject: The Federal Reserve is monitoring market developments closely and will continue to provide liquidity as necessary to promote the orderly functioning of the financial system
Maybe Ben doesn’t do email and just got caught up in the moment.
Their email linked to this press release:
The Federal Reserve is monitoring market developments closely and will continue to provide liquidity as necessary to promote the orderly functioning of the financial system. The Board voted unanimously to approve the arrangement announced by JPMorgan Chase and Bear Stearns this morning.
That’s all. Just those 25 words to announce a press release of 42 words!
If words were worth a nickel I’d be a…
Ugh, never mind.
