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Much of what I do these days focuses on networking with web savvy real estate agents across the country. So when Inman Connect, real estate’s Mecca of geekdom comes along, it’s a slam dunk for me to go. This year I was lucky enough meet up with three of lenderama’s contributors. Mike Mueller, Matt Bowe and Daniel Martin. Pictured below.

We also took advantage of this gather to form an ad hoc Morgage 2.0 session at RE Bar Camp. There were about a dozen of us, including Jeff Corbett, Rhonda Porter, George Favvas, and David Gibbons. The discussion only lasted an hour, but could have gone all day. That one session, justified the whole week’s trip for me. It was unbelievable.

There is no Inman Connect type event for the mortgage industry. Something I plan on changing. For now, here’s my case for why you should come to REBlogWorld, my real estate and mortgage focused new media marketing conference on September 19th, at the Las Vegas convention center.

New media marketing works in any vertical.

I went to Blog World last year in spite of the fact that there was no representation from our industry. I really never thought twice about it because I started blogging before just about anyone else in Real Estate and had to learn from the tech, marketing, and political bloggers in the first place. These are the people at the cutting edge of new media. REBlogWorld is co-located at Blog World. When you buy a ticket for REBlogWorld on the 19th, you get to go to the full conference on the 20th and 21st as well. This is the LARGEST blogging and new media conference in the world. If you want to learn how to market in a web2.0 world, there is no other event that can even hold a candle to it.

REBlogWorld is being organized by two mortgage guys.

Every session we built has been designed to accommodate the mortgage professional. Some are primarily focused on mortgage pro’s. Dan Green, the best mortgage blogger in the business will be speaking on how to create credibility through your blog. I will show you how I use blogging to meet real estate agents, and Mike Mueller will lead a session on the latest Mortgage 2.0 marketing opportunities, featuring companies like Rate Speed, Zillow Mortgage Marketplace, Smart Hippo and Bring The Blog.

It’s in Vegas, do I really need to say anymore?

I did a ton of business last week at Inman. But I still considered it a vacation. Anyone following me on twitter probably already knows that. REBlogWorld is your chance to network and party with other web savvy loan originators. This is your chance to connect with real estate geeks. This is your opportunity to learn hard, and party harder.

Who should attend REBlogWorld?

Anyone who sells their professional services, and wants to learn how to market them online should attend. We have 12 sessions on Friday to choose from, and around 70 more over the weekend. After almost three years of blogging, I attended Blog world last year to find I have far more to learn. If you’re just dipping your toes in the pool, there’s and entire track dedicated to beginners. There’s something for everyone.

Nobody’s going to try to get you to sign up for their exclusive marketing system, or contribute to some lobby. Just three days of content coming at you like a fire hose while sin city tries to sweep you off your feet.

I want to change the mortgage marketing game.

Now for the purely self-serving motive. Organizing this conference is my job. You coming effects my wallet, but I have an even more self-indulging motivation. With all due respect, I believe their should be a lot more Dan Green’s out there than Todd Duncan’s. I look forward to the day the Super Influencers go the way of the Dodo. The natural transparency of new media marketing enables the good guys to succeed. Nobody is more discouraged than me at the state of the mortgage industry’s reputation. I want to look back at that Mortgage 2.0 session we held last week, and mark it as the genesis of collaboration between mortgage professionals that will change the game forever.

Mortgage marketing through blogs and new media is still very much in it’s infancy. But there are already professionals out there doing big business through these tools. If you want in, now is the time to act. REBlogWorld pricing goes up on August 22, hotels are filling up, and jet fuel isn’t getting any cheaper.

Make your plans for REBlogWorld today.

Mortgage Calculator has an entertaining article on some of the worst real estate investments in history. Suddenly I feel better about the last appraisal on my home.

Blog World & New Media Expo hosts a weekly podcast on Blog Talk Radio. This week, Jason and I will join Jim Turner to talk all about REBlogWorld, and take live calls!

Tune in at 4:00 Eastern, 12:00 Pacific by calling

(646) 716-7047

or logging in here.

I was on a conference call recently with a group of people from a goal setting club I belong to and we were talking about being at the beginning of the second half of the year and where we were in the progress our goals. GULP! I swallowed hard. I knew this moment was coming and I knew I was going to have to share my “not-so-exciting” progress. So I volunteered. I’ve always believed that when you face a tough situation, it’s best to just put your head in the lion’s mouth and get it over with. Things will go much smoother after the initial fear subsides.

When I got finished sharing some of my challenges we talked about ways to make the second half of the year much better than the first. Here they are for your benefit:

• Get clearer on your desires and your belief. One of the reasons that we get stopped along the way is because we forget why we’re doing something. We have to absolutely be clear about what we want - what the accomplishment of our goal will give us. Is it a new car? A new home? A longer vacation? New clothes? Time with your family? A healthier you? Whatever it is, get absolutely clear on it. We also talked about Napoleon Hill’s classic “Think and Grow Rich” and how the first two chapters of that book, Desire and Faith, are worth reading at the beginning of every month. EVERY month. If your desire is white hot and your faith is strong nothing on earth can stop you. Not even procrastination.
• Look at your actions. Most of us focus on our results when we’re working on our goals. That’s probably the worst thing to do. We need to focus on our actions. Our actions lead us to our desire. Its important to look at the results but if you’re not getting the results you want, focusing on that will debilitate you. Take a good hard look at your actions and where they are leading you. A good exercise is to make a list of what you do on a daily basis and get rid of anything that doesn’t lead you to your desire.
• Focus on the next 90 days. In the Marine Corps, they can take a fat, out of shape, bad attitude teen ager and transform that person into a trim, fit unstoppable war machine in less than 90 days. How? By laser focus attention. Over the next 90 days, preferrably a lot sooner, cut out the dead wood goals. You know–the ones that you’ve been dragging around and have been fretting about that you’ve done nothing with. You’ll have a lot more mental energy available if you cut out some of the things you’re not working on anyway.
• Do something radically different. If what you’re doing (or not doing) isn’t working, come up with a radically different strategy - a 180 degree change from what  you’ve been doing. Change your strategy, be radical and swim against the tide. It will re-fire your goals with new enthusiasm.

In the corporate world we used to do 6 month check ups. This is when you’d sit with your leader and review the last 6 months of your time with the company. It wasn’t a time to focus on what you did wrong, but a time to focus on everything you did, good and not so good, and formulate a game plan for the next 6 months to make it better. It’s time for you to do that. Set some time aside this week just for you and take a look at the first half of 2008 and evaluate where you are. Make some changes and get focused again. There’s nothing better for the heart and soul then new excitement in your goals and dreams.

I know you can do it and I definitely believe in you!

If you’d like some help doing this, shoot me an email or give me a call at 609-790-8757 and we’ll schedule some time so I can give you some help and guidance. Take care!